- Call Us → USA +1 645 205 2025 | UK +44 203 137 2581 | France +33 184 746 705 | India +91 124 663 7651
Chedli
Sales & Marketing Director - France - iCEO #61613
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Chedli's Profile
- PositionSales & Marketing Director
- NationalityFrance
- Home countryFrance
Experience
Experienced Sales and Marketing Manager (FMCG) with a proven record in business development, operational management and implementing significant changes in diverse cultural environments. MBA qualified with Arab and French language skills who has led leadership roles with blue-chip multinationals across Europe and Africa.
Major Achievements
I launched a new chocolate brand. To attack the local leader we took following action plan: -Realize 2 focus groups to better understand consumer behavior. Based on focus group result, do fine tuning on packaging and redo a TVC focusing on our target. -Create a dedicated salesforce team selling only this product. -Develop an original and impactful POSM. Results paid off in only 2 months. We reached now 18% market share (+9% in one year)
Industry Sector Competencies
E-Commerce/Internet
Consumer Goods
Packaging
Traditional
Professional Objectives
Function: Marketing and Sales Director
Sector: FMCG
Interim Manager: Yes
Permanent Position: Yes
Operational: Yes
Availability: Full time
Prefered Locations: Maghreb
Countries Covered
Algeria
China
France
USA
Operational Competencies
Business development (Expert)
New product or service launch (Expert)
Geographical expansion (Expert)
- Call us: USA +1 645 205 2025 | UK +44 203 137 2581 | France +33 184 746 705 | India +91 124 663 7651
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