lounas
Sales & Marketing Director - France - iCEO #97203

Experience

B2B, international, complex environments, turnover and margin improvement, business and cultural transformation, SMEs, multinationals, scale ups, post M&A structures, PE-backed

Major Achievements

- Enhance sales culture: from product to solution-selling, from technical to sales posture - Increase sales effectiveness: market segmentation, design & implement sales processes, sales tools - CRM implementation & adoption to increase business visibility & predictability - Design and drive KAM programs: account selection, skills & profiles, processes, tools, governance - Align teams: sales cadence, international synergies, best practices, structured collaboration - Build and implement compensation plans - Training and mentoring: sales reps and managers (new and confirmed) Business development - Establish successful French sales operations of a US-based company (strategy, recruitment, business generation) - Leverage international structures to increase cross-country synergies and maximize international sales - Drive go-to-market plans, greenfield (new solutions, new sales channels) Industries: SaaS, IoT, telecoms, software, outsourcing, insurance, satellites, manufacturing, services...

Industry Sector Competencies

IT/Computer Hardware

Software

Telecommunications

Private Equity

Public Sector

Professional Objectives

Function: Sales Director / Commercial Excellence

Interim Manager: Yes

Permanent Position: Yes

Operational: Yes

Availability: Full time, part time, coaching on demand

Prefered Locations: Amsterdam / Paris / Europe

Additional Professional Interests

Operational coaching on demand

Non executive director assignments

Countries Covered

France

Netherlands

Operational Competencies

Technologies to market (Expert)

Business development (Expert)

New product or service launch (Expert)

Geographical expansion (Expert)

Company rescue or turnaround (Expert)

Pre or post investment audit (Expert)