Ahmed
COO/Managing Director - Egypt - iCEO #53912

Experience

Leading retail Strategy and operation in Egypt. Assume territory P&L management for brands and concepts. Responsible of strategic planning, operations, real estate, finance, local sourcing, merchandising, and marketing for 22 stores in 40k square meters.

Major Achievements

• Led company from two years loss to profit, achieving +850% profit growth YTD. • Revamped management personnel to build a specialized team capable of delivering profits and 40% revenues growth YOY. • Stimulated store profile of Centrepoint, Homecentre in term of size and offer resulting 35% profit increase. • Restructured supply chain practices that improved product lead-time to stores by 3 times better, optimized warehousing operation between owned and 3PL reducing stock-holding period and cost. • Drove Company’s pricing & merchandising strategies for each brand, building in-depth inventory management acceding sell-thru and margin objectives. Working very closely with concept office buying-heads balancing the on-going collections, seasonality and merchandise mix. • Renegotiated store rentals of under-performing locations and established turnaround plan along with Landlords to boost footfall that increased LFL sales by 20% despite political situation in the country. • Negotiated the second wave of Group expansion projects, adding 20k sqm in Cairo for all brands and concepts in 2012/2013 financial year.

Industry Sector Competencies

Consumer Goods

Textiles

Retail & Wholesale

Private Equity

Professional Objectives

Function: Director, MD, VP, COO, CEO

Interim Manager: Yes

Permanent Position: Yes

Operational: Yes

Availability: Full time

Prefered Locations: Europe

Additional Professional Interests

Non executive director assignments

Countries Covered

Poland

Operational Competencies

Business development (Expert)

Acquisition and shadow management (Professional)

Geographical expansion (Expert)

Company rescue or turnaround (Expert)