Oscar - CEO - Philippines (The) - iCEO #23650

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Oscar's Profile

iCEO #23650

Position: CEO

Nationality: Philippines (The)

Experience

Co-founder and executive Vice President of Express Eschange, Inc., the exclusive marketing agency of the Philipines Daily Express, one of the major broadsheets of the Philippines then. Co-founder & Director for Finance & Budget Operations of Niche Marketing, Inc., the exclusive marketing agency for the staging of the stage musical, Miss Saigon, in Manila.

Major Achievements

A key achievement is the conceptualization and development and successful implementation of a marketing strategy for a regional coffee table magazine that has the highest cost per thousand readership in the Asian region. Handled the marketing and sales staff of more than 20 personnel in 5 countries. Another achievement is my being part of the team that led to the successful positioning of a television station that ranked last among 5 commercial television stations. It eventually shared second place after only 3 years, which brought back the company to the road of financial recovery.

Industry Sector Competencies

Media

Professional Objectives

Function: Organizational, Marketing, Programming

Sector: Media

Interim Manager: Yes

Permanent Position: Yes

Consultant: Yes

Availability: Full time

Prefered Locations: no preference

Additional Professional Interests

Non executive director assignments

Countries Covered

Indonesia

Philippines (The)

Operational Competencies

Business development (Professional)

Acquisition and shadow management (Expert)

New product or service launch (Professional)

Company rescue or turnaround (Expert)

Pre or post investment audit (Expert)