Sergio - Sales & Marketing Director - USA - iCEO #26289

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Experience

Consumer Marketing Executive with solid track record of results creating brand equity in multiple categories and industries. A steward of strategy creation, with a concentration in growth oriented marketing programs and innovation pipeline development which has led to significant revenue/profit results, best in class brand awareness and consumer loyalty.

Major Achievements

Leading the expansion of the brand of an Italian food Group into the American market, from marginal awareness and a 6% market share, to a 24% share leading position and iconic awareness in under 9 years.

Industry Sector Competencies

Telecommunications

Consumer Goods

Food

Professional Objectives

Function: CMO, EVP marketing, Division Manager

Sector: Consumer Goods, Durable Goods, Luxury Goods

Interim Manager: No

Permanent Position: Yes

Operational: Yes

Availability: Full time

Prefered Locations: USA, Spain, England, Sweden

Additional Professional Interests

Non executive director assignments

Countries Covered

France

USA

Venezuela

Operational Competencies

Business development (Expert)

New product or service launch (Expert)

Geographical expansion (Expert)